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Publishing a Newsletter . . .
Learn how publishing a newsletter will help you promote your business effectively.
We present here, methods of automating your newsletter. You need a place to store your subscriber base with list management capabilities, and there are several available online.
Some are free and some will cost you. Authoring and publishing a newsletter is a time consuming task, so review our list below and perhaps one will become the best option for you.
Free Programs
Yahoo Groups Lists and subscription options are offered in both HTML or standard email formats. Users can search by keywords and categories for lists of their choice. As a list owner, you can set your list to be moderated or unmoderated, discussion or announcement, closed or open subscription. Users have the option of a digest mode and “no mail” in case they go on vacation, etc.
Topica Reputed to be the fastest growing Email list hosting providers. If you subscribe to their own topica list, the support staff will help you along.
With thousands of lists, Topica is gaining a reputation as one of the best free list hosting providers on the web. Lists are easily searchable by keyword or category as well as archives. You can allow archives to be viewed by the public or closed to everybody but your subscribers.
SmartGroups Similar to those listed above, with some special features.
Pay Programs
MailWorkz This email software package lets you create mailing lists and distribute newsletters from your local PC.
ListServ Allows you to manage and control your email lists on your private network or on the internet.
Lyris Another established vendor, Lyris offers both software and a service for hosting your lists.
Constant Contact Try their free trial. You can build your database easily, and create professional looking html newsletters. List management and results reporting. Pricing is based upon the number of subscribers.
Cooler Email Another program to produce html newsletters, with list management and reporting options. Easy to use, with lots of options..
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