Steps For Establishing
Your Web Site
Define The Purpose
What do you want to accomplish, who will be your target audience, and will you
be selling goods, services, or both?
Learn Design Software
Whether you decide to code your own
site, or hire a site designer, it is a good idea to become familiar with a web
design software. The most popular are FrontPage, and DreamWeaver. Both can be
purchased by » clicking here.
If you are planning on selling goods
and/or services over the web, look for a versatile, and easy to use shopping cart system. They range from entering a few lines of code per item per page (which could be time consuming) to database driven & managed via a
web browser. Most hosting companies with an ecommerce plan will supply you with a
basic shopping cart, such as AlaCart. If you plan to sell over ten items, go
with the Dansie shopping cart.
Pick Your Domain Name
Perform a search at BetterWhoIs,
and confirm if your first choice for a domain name is available. If your first
choice is 'reserved', then try different variations. Stay away from names such
as: Blue-Shoes.com, or Blue_Shoes.com. Hyphens and underscores are not
committed to memory. Choose a name which is short, catchy, and will be
remembered when a person wants to type it in their browser.
Register Your Domain Name
You can register your domain name just about anywhere, and prices vary greatly.
It's best to pay $20 or less per year.
We recommend you register your Domain
Name by » clicking
here. You will pay $14.95 per year, with a discount for multiple years.
Planning Your Web Site
As you would design a floor plan for a new house, you should make a drawing on
paper of how you envision your site pages to appear on the web. Consider what
text you want on the main page, and what content will fill the inside pages.
Write down all of the text which will go into your site, including company
information, product descriptions, etc.
We offer a Web Site Planner in our
Forms & Tips Bundle download. » click
Register With a Web Hosting Company
Start your hosting service, set up your email, learn about their control panel,
Look for value, service, and longevity. Many new companies are offering very low prices for
hosting, but they soon go out of business, and then you find yourself in
a 'pickle'. They omit the customer support in order to give you the low price.
Don't get drawn into an agreement where your online business will suffer.
We recommend you set up hosting by » clicking
here. Review the plans available. The 'Commerce I' plan offers the Dansie
shopping cart and is a good starter ecommerce plan. Pay by the month, or
receive a discount for annual payment plans.